Orion Beer will be releasing original merchandise in collaboration with the American sports and lifestyle brand NEW ERA® on its official online store and at the Orion Official Store from Wednesday, July 16, 2025.
The new lineup includes seven items, including the iconic NEW ERA® "9FIFTY™" caps and bucket hats, as well as T-shirts, polo shirts, and convenient neck pouches. The designs are simple yet stylish, featuring the ORION logo and Orion The Draft logo as motifs. These items are perfect for summer, whether at the resort or on the street.
Enjoy the upcoming leisure season with this special collection, born from the collaboration of an Okinawan beer brand and a global apparel brand.
Product Overview NEW ERA® collaborationgoods
Product name and price
NEW ERA® 9FIFTY™ ORION CAP - 7,000 yen (tax included) Color: Black Size: ML size 1 size
Product name and price
NEW ERA® 9TWENTY™ ORION CAP - 5,500 yen (tax included) Color: Black Size: SM, ML, 2 sizes in total
Product name and price
NEW ERA® BUCKET01 ORION HAT - 5,500 yen (tax included) Color: Black Size: 2 sizes in total (SM, ML)
Product name and price
NEW ERA® ORION SS Cotton Tee - 5,500 yen (tax included) Color: White Sizes: S, M, L, XL, 4 sizes in total
Product name and price
NEW ERA® ORION OD SS Oversized Utility Tee - 7,000 yen (tax included) Color: Black Sizes: S, M, L, XL, 4 sizes in total
Product name and price
NEW ERA® ORION Pique Polo Shirt GF SS POLO - 9,020 yen (tax included) Color: Black Sizes: S, M, L, XL, 4 sizes in total
Product name and price
NEW ERA® ORION Neck Pouch - 3,600 yen (tax included) Color: Black Size: Width 115mm x Height 170mm x Depth 25mm (0.3L)
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