A sake brewery in Nagaoka City, Niigata Prefecture, famous for "Asahiyama" and "Kubota"Asahi Sake Brewery" is a new brand "KUBOTA GIN" and entered the gin market.
With an eye on 2030, the year marking the 200th anniversary of the company's founding, the company has entered the distilled spirits business, completing construction of the Koshiji Distillery on the company's headquarters premises in September 2024. The reasons for choosing the gin market include market expansion both domestically and internationally, and the freedom of production methods, and the company is also considering producing gin using rice grown in Niigata Prefecture as a contribution to the local community. "KUBOTA GIN," named after the company's flagship brand "Kubota," was developed with the concept of "connecting with nature." Inspired by the four seasons and satoyama (rural villages), the product is particular about the balance of flavors and the sophistication of its packaging, and aims to be expanded overseas as a product that provides relaxation and healing.Expected to arrive in early December.
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