Sanwa Shurui Co., Ltd. has revamped the packaging design of its RTD (Ready To Drink) canned shochu highball, "Iichiko Highball," which it developed in collaboration with Seven-Eleven Japan Co., Ltd., while maintaining the same delicious flavor.The product will be sold in limited quantities at 4,972 Seven-Eleven stores in the Tokyo metropolitan area and Kyushu region (as of the end of October 2024: Tokyo, Kanagawa, Kumamoto, and Oita prefectures) from Tuesday, November 26, 2024.
"Iichiko Highball" is a highball version of "Iichiko," a downtown Napoleon that has been loved for over 40 years. This RTD product features a clean flavor that brings out the gorgeous aroma and freshness of "Iichiko."
4,972 7-Eleven stores in the Greater Tokyo Area and Kyushu region (as of the end of October 2012 *Tokyo, Kanagawa, Kumamoto, Oita prefectures) *Some stores may not carry this product, and some products may not be available even within the sales area.
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