conversation to liven up a cup of sake (esp. in the context of a tea ceremony)

Mr. Potato will be releasing four new products in the "Mr. Potato" series of potato chips, which can be enjoyed by people of all ages, from adults to children, on Monday, May 27th. The original flavor has a light salty taste, while the sour cream and onion flavor is refreshing and creamy...

I want to open a bottle of wine, but I don't have a corkscrew. Wine can be easily opened using a corkscrew, and it's a must-have item for wine lovers. However, what if you lose your corkscrew at home, or you're trying to open a bottle of wine outside?

We have decided to release a new "Chibi Maruko-chan" product, a Japanese sake in collaboration with Hatsukame Brewing Co., Ltd. (Fujieda City, Shizuoka Prefecture). The first collaboration between "Chibi Maruko-chan" and Hatsukame Brewing was in 2021. To celebrate Father's Day and Hiroshi's birth...

2024 Mrs. SAKE Japan / Mr. SAKE JAPAN New ambassadors have been selected to connect the charm of Japanese culture, focusing on the traditional Japanese art of sake, to the world. 2024 Mrs. SAKE winners announced (from left):

"The Boring Phone" The beer company Heineken has announced the classic flip phone, the "Boring Phone." This phone only has basic functions such as calling, SMS, an address book, FM radio, and simple games. Hardware...

Nihon Zenkoku Sake Ondo The "Nihon Zenkoku Sake Ondo" that you have heard at least once, "I can drink sake, I can drink sake, I can drink sake, I can drink sake," has been remade by CHO CO CO PA CO CO CHO CO CO QUIN QUIN. The music video will be released on April 26. ...

Izakaya Wooden Tag Keychain Yellow Co., Ltd.'s original capsule toy brand, "Kigumi," will be releasing a new product, the "Izakaya Wooden Tag Keychain," in July. It's like the kind you see displayed on the ceiling of an izakaya! The eye-catching menu is a welcome addition to the capsule toy...

New Shochu Ko-rui Commercial: "Let's Cheers to Humanity with Ko-rui!" The Japan Distillers' Spirits Makers Association will release a new TV commercial starring Kano Eiko, "Let's Cheers to Humanity with Ko-rui!" on Monday, April 1, 2024. Kano Eiko will serve as the Shochu Ko-rui ambassador for the brand for the first time since 2022.

What is red koji? The main difference between red koji and the koji used in soy sauce and sake production is the type of fungus used and its purpose. Regular koji is made by growing koji mold on grains such as rice, barley, or beans, and is used in the production of miso, soy sauce, and sake, playing a major role as a source of enzymes. In contrast, red koji is made by growing red koji on rice...

BAKA NI NARU MIZU" The first of a series of special projects commemorating the publication of the book "The Courage to Be an Idiot. We have started pre-ordering "BAKA NI NARU MIZU", a sake made in collaboration with Fumimoto Shuzo K.K. (Shimanto-machi, Kochi Prefecture), a sake brewery established over 120 years ago....

The deadline for the 2024 Mr. SAKE competition is fast approaching. The Mi...

Kuriyama Rice Cracker, a manufacturer and seller of rice crackers such as "Bakake", "Hoshitabeyo", and "Setoshio", has released "Bakake" Kagura Nanban Miso Flavor, developed under the theme "Goes well with Japanese Sake". Bakakuke", developed under the theme of "Goes well with Sake", went on sale on March 18, 2024 (Monday). The product is a...