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Starting in February, Hakusuisha's flagship product, "High Sour," will be joined by a new addition: "Matchare," a refreshing lemon and matcha drink. If you see it at an izakaya, you'll want to give it a try! Instagram hisour8138

Yoshimura Hideo Shoten, Wakayama Prefecture Yoshimura Hideo Shoten, a Wakayama sake brewery that produces products such as Kurumazaka and Nihonzaka, is looking for a full-time employee! You may feel a bit confused at first because you are dealing with nature in the broad sense of the word, such as bacteria and microorganisms, but the more you learn about the world of fermentation, the more profound it becomes...

Omi Shoji, a game center operator in Kagoshima City, has developed a "1.8L bottle megaphone" with a shochu label. Made of polypropylene, it creates an atmosphere of enjoying "dripping" shochu, making it enjoyable even for those who don't like alcohol. In collaboration with shochu manufacturer Mitake Shuzo, the megaphone features two varieties: "Mitake" and "Aiko."

Migrate and Reside - All over Japan! Trial Migration Tour~ On December 30, 2024, BS Fuji will broadcast a program titled "Shoku Shoku Sumi: All over Japan! Trial Migration Tour" will be aired on December 30, 2024, featuring "Kidoizumi Sake Brewery" in Isumi City, Chiba Prefecture. The program will feature guest actress Michiko Haneda and actor Mae...

Vissel Kobe Winner Commemorative Label 2024 Kiku-Masamune will sell a limited edition of 1,200 bottles of "Vissel Kobe Winner Commemorative Label 2024" from December 26 (Thursday) to commemorate Vissel Kobe's double championships of winning the J1 League and Emperor's Cup. This product...

A "Can Badge Design Contest" was held to promote the attraction of "Nada-no-sake," which boasts the largest production of sake in Japan, and the work by Kazuto Honda of Nada-ku was selected as the grand prix winner! The work expresses "Nada-no-sake" using a boar's mouth, a sake cup, and a snake's eye. The work expresses "Nada-no-sake" using a boar's mouth, a sake cup, and a snake's eye.

HOPPY HAPPY BAR We are offering free invitations to 60 lucky winners to the public recording of the radio program "HOPPY HAPPY BAR," hosted by Hoppy Beverage's third-generation president, Mina Ishiwata, on Monday through Friday nights. The dates are...

The fire broke out at the Furuya Sake Brewery, a sake brewery established in 1891 and known for its sake "Fukayamazakura" in Saku City, Nagano Prefecture. The fire was extinguished after about 16 hours, but a total of approximately 2,300 square meters, including one sake brewery and two residential buildings, were destroyed. No one was injured...