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New Products] Third Collaboration between ISEKADO and Aeon! The Past and the Future

ISEKADO "So Far" and "From Now On" The third collaboration between ISEKADO, a famous craft beer maker in Mie Prefecture, and AEON, "ISEKADO So Far" and "ISEKADO From Now On" are on sale from Thursday, July 18th. IS...
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[Information] JINRO releases special shochu that can only be enjoyed once every 100 years

Ilbok Jinro 1924 Heritage Jinro has released a special soju that can only be enjoyed once every 100 years. This limited edition soju is crafted using traditional Korean methods and extremely rare ingredients. The flavor is complex, deep, and exceptionally smooth. This soju...
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[Hometown Tax Donation] Once every five years! A rare shochu appears as a hometown tax return gift in Izumi City, Kagoshima Prefecture

Izumi City, Kagoshima Prefecture, has introduced a set of two bottles of "Namazu," a rare shochu that is only released once every five years, as a return gift for hometown tax donations. Brewed by Kamishuzo, this shochu is available in two varieties: "Aka Namazu," an undiluted shochu with an alcohol content of 37%, and "Yon Namazu," a limited edition shochu that is only sold once a year.
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[New Product] New products will be released at Kinmiya's Miyazaki main store on August 8th

Miyazaki Honten, famous for Kinmiya Shochu, posted on their official Instagram that they will be releasing a new product on Thursday, August 8th. What is it? Maybe shochu? Maybe sake? miyazaki_honten
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[Information] "Sake for Adults - Educational Trip" to Tochigi Prefecture's oldest sake brewery

A one-day tour filled with sake. Tobu Railway Co., Ltd., Tobu Top Tours Co., Ltd., Daiichi Shuzo Co., Ltd., the Japan Famous Sake Association Headquarters, and Okanaga Co., Ltd. are collaborating to promote Sano City through sake and revitalize the area along the railway line. The tour, held on September 7th, will feature Tochigi...
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TAMA-CHANNEL's official merchandise key chains are now on sale.

Key chains are now available at tamazon, the official online store of Tamachannel, a YouTube channel that is very popular among jogers. There are three types: "Water Quality Survey", "Vinegared Miso Nian", and "Kamimono", which are performed when eating stewed food! Not only can they be used as key chains, but also as bottle tags, Senja-fuda...
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[Useful Information] "Thank you to everyone in Japan for your hard work! Project" is heading to Hokkaido

"Maruef Yokocho Traveling" to Hokkaido As part of the "Thank you to everyone in Japan for your hard work! Project," "Maruef Yokocho Traveling" will be held in Hokkaido from July 16th, allowing visitors to experience the world of Asahi Draft Beer. The event car, the "Maruef Car," will travel to each city...
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Sake-no-Tsukkomi] Sapporo Beer. Winery in Katsunuma, Yamanashi to be closed by May 2013 and wine production base to be consolidated in Okayama.

Sapporo Breweries announced that it will close its wine production facility in Yamanashi Prefecture by May 2025 and consolidate its production base at Okayama Winery in Akaban City. The winery to be closed is Grand Polaire Katsunuma Winery in Koshu City, Yamanashi Prefecture. Based on the company group's mid-term management plan, the optimal production...
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Seibu "Seibu Restaurant Traveling "52-Seat Bliss"" Tourist Train Connecting Shinjuku and Ikebukuro

52 Seats of Bliss Seibu Railway will operate the sightseeing train "Seibu Traveling Restaurant '52 Seats of Bliss'" as a special beer train on Saturday, August 17, 2024. On the train, craft beers from Chichibu, such as "Shatoro Toroakari on August 15" and "Holi on December 3" will be served.
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Mos Burger x Otter "Mixed Shake New Otter " is back!

Starting on July 17, 2024 (Wednesday), "Mawaru Shake Shinsei Ottersai Non-Alcohol" using Asahi Shuzo's rice malt amazake "Shinsei Amazake" will be available in limited quantities at Mos Burger outlets nationwide. This is the third collaboration since the first collaboration in 2020, the last being "Mawaru Shake ...
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Takara Fermented Distilled Sour, a new market-creating chu-hi that goes well with meals, goes on sale.

Takara Fermented Distilled Sour Takara Shuzo Co., Ltd. will release "Takara Fermented Distilled Sour" <Clear> <Lemon> <Grape> nationwide on Tuesday, September 10. The canned shochu high drink market is experiencing a trend toward "lower alcohol content" and "less sweet" flavors. Some drinkers are looking for a "low...
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[Snacks to go with drinks] "Baby Star x Isomaru Suisan" collaboration

Oyatsu Company, Inc. and SFP Holdings, Inc. announced their first collaboration with the seafood izakaya restaurant "Isomaru Suisan." Starting July 15, 2024, they will be releasing "Baby Star Ramen," a recreation of Isomaru Suisan's popular "Crab Miso Shell Grill" menu item. Additionally, the ramen will be available at Isomaru Suisan restaurants nationwide...
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LAWSON is now selling the meat fried rice supervised by "Merci," a representative "Wase-meshi" restaurant that suddenly closed its doors.

Founded in 1958, Merci has been satisfying the appetites of Waseda University students with its inexpensive and delicious food. Mercy", a long-established machchuka restaurant that has been serving cheap and tasty "wasemeshi" to fill the stomachs of Waseda University students, suddenly closed its doors the other day due to succession problems. The popular Machinuka restaurant, which has been a favorite of Waseda students for more than half a century, has...
Product Information

[New Release] The "Sapporo Otoko Ume Sour Salty Ume" returns with an improved "salty flavor" in limited quantities

"Sapporo Otoko Ume Sour Salty Plum" "Sapporo Otoko Ume Sour Connoisseur's Salty Plum," released in limited quantities last July and a popular drink, is back on sale on Tuesday, July 9th, with even more refinement. Product Information □Product Name Sapporo Otoko Ume Sour Salty...
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[Reopening] Osakaya, a long-established store in Monzen-Nakacho, reopens after 8 months

Osakaya in Monzen-Nakacho celebrates its 100th anniversary this year. Osakaya, a famous bar in Monzen-Nakacho famous for its stewed skewers, had been closed since October last year, but quietly reopened on Tuesday, July 9th. It caters mainly to regular customers, so it can be difficult to get in...
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The popular "Lemon Sour of the Future" will be re-released! Paid tasting event will be held!

Future Lemon Sour Future Lemon Sour, which was released in limited quantities on June 11 and became a hot topic when the lid was opened, will be released in limited quantities in the Tokyo metropolitan area and nine prefectures in the Kan-shinetsu area from August 27. From June 3 to June...
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[Snacks to go with alcohol] Lower back pain and hip pain worsened by drinking alcohol

Alcohol can have a negative effect on lower back pain and hip labrum inflammation. Alcohol consumption increases blood flow, potentially worsening inflammation. Painkillers and other medications are also broken down in the liver, so combining them with alcohol puts strain on the liver and reduces the effectiveness of the medication.
Events

The 5th Hojo Railway "Beer Train" will be held again this year! The 5th Hojo Railway "Beer Train" will be in operation again this year!

The 5th Hojo Railway "Beer Train" will operate The Hojo Railway, which connects Kasai City and Ono City in Hyogo Prefecture, will operate a "Beer Train" on August 17, 18, 24, and 25. The Beer Train will feature an event where passengers can enjoy draft beer and watch a Showa song show. Beer...
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The NIIGATA Premium Sake Shinkansen" will operate on the Shinkansen between Tokyo and Shin-Osaka, offering Niigata's local sake and food.

THE NIIGATA Premium Sake Shinkansen The Niigata Sake Promotion Office will hold an event on Saturday, August 24, 2024, on a chartered train of the Tokaido Shinkansen "Nozomi" where you can enjoy premium Niigata sake and cuisine made with carefully selected ingredients! The Tokyo-Shin...
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[Sake Snack News] Man arrested for defrauding over 1.5 million yen by putting another type of alcohol into an empty bottle of "Yamazaki 25 Year Old" and taking it to a pawn shop

In Tsukuba City, Ibaraki Prefecture, a 57-year-old part-time employee was arrested for filling empty bottles of premium whiskey, including Suntory's Yamazaki 25 Year Old, with other alcoholic beverages and bringing them to a pawn shop, defrauding them of 1.57 million yen. The incident occurred in February of last year, when the pawn shop manager noticed that the bottles were different from the genuine articles...
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