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[Snacks to go with drinks] Cheers! What is the reason for clinking glasses when drinking?

The custom of "toasting" became popular in Japan during the Meiji period. It is said that the custom of clashing glasses together to prove that the drink was poison-free was invented because poisonings were common at drinking parties. For more information, click here: sirabee "5x Points All October! [Part 1...
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Suntory Whiskey "Hibiki 40nen" limited to 100 bottles sold by lottery.

Hibiki 40 Years Suntory Limited will be offering 100 bottles of Suntory Whisky "Hibiki 40 Years" for sale by lottery starting on Tuesday, November 5, and will be released on Tuesday, May 27, 2025. The Suntory Whisky "Hibiki" brand was established in 1989 as a 9...
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[Product Information] A long-selling product! Takara Can Chu-Hi "Yuzu" flavor is now available in limited quantities

Takara Can Chu-Hi (Yuzu) Takara Shuzo Co., Ltd. will release "Takara Can Chu-Hi (Yuzu)" in limited quantities nationwide on Tuesday, November 19th. "Takara Can Chu-Hi" is the original dry premium chu-hi that was launched on January 24th, 1984.
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[Snacks to go with your drinks] Miyakonojo City, Miyazaki Prefecture, is now accepting orders for its hometown tax return gift, "A year's supply of Kuro Kirishima (365 bottles)"!

This year marks the 10th anniversary of Miyakonojo City in Miyazaki Prefecture's revamped hometown tax donation program, focusing on two of Japan's best products: meat and shochu. One of the most talked-about features of the program's initial launch was the popular "One Year's Supply of Shochu" gift, which included 365 bottles of Kuro Kirishima sake.
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KINMIYA! Kodama! Capsule toy "Sake no Aru Yurebi Goods Collection" "Total 6 Sake" is now available!

Sake no Aru Etsubi Goods Collection Ken-Elephant, a capsule toy and figure company, will release a new "Sake no Aru Etsubi Goods Collection" in late November 2024. The series will feature miniatures based on famous sake and izakaya items from around the country....
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[Snacks to go with sake] Hakone Kowakien Yunessun's "sake bath" has evolved and been updated to the "Shin Sake Bath"!

Hakone Kowakien Yunessun will be introducing the "Shin Sake Bath" on November 1, 2024. The "Sake Bath," which has been in operation since 1984, has become a popular spot for foreign tourists due to its quintessentially Japanese atmosphere. To add a new dimension to the experience, the bath will be designed with a Japanese theme.
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[Product Information] Hokkaido Exclusive! "Local Lemondo Hokkaido Residents' Shiso Lemon" Now Available

Coca-Cola's lemon sour specialty brand, Lemondo, is launching a new series, "Local Lemondo," with the first product, "Local Lemondo Hokkaido Residents' Shiso Lemon," launching exclusively in Hokkaido on October 28, 2024.
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In commemoration of Genko-Shochu & Awamori Day, 1,000 free servings of ice cream from the collaboration between Wakashio Shuzo and SAKEICE were offered!

GLOW EP05 SAKEICE In commemoration of Genuine Shochu & Awamori Day on November 1, Wakashio Shuzo Co. and SAKEICE will collaborate. In order to have more people enjoy authentic shochu, Wakashio Shuzo's popular shochu "GLOW EP05" will be ...
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[Product Information] Limited release of Sapporo Draft Beer Black Label "Hokuriku Crab Design Can"

Sapporo Black Label "Hokuriku Crab Design Can" Draft Beer Black Label "Hokuriku Crab Design Can" will be released in limited quantities in seven prefectures in the Tokai and Hokuriku regions on October 29th. This product will be released to coincide with the crab fishing season in the Hokuriku region, which begins every November. It will also be used to support the recovery efforts following the earthquake disaster.
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Starbucks and Kirishima Sake Brewery collaboration facility by Kengo Kuma to open in spring 2026.

Starbucks Coffee Japan and Kirishima Sake Brewery have opened a collaborative facility scheduled to open in the spring of 2026. Designed by Kengo Kuma, the facility will feature a serene space that emphasizes coexistence with the local community and environment and makes use of bamboo. The glass-walled botanical garden will include coffee trees, sweet potatoes...
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[Information] Japanese sake brand "ICHI-GO-CAN®" experience stores open in Musashi-Sakai and Kunitachi for a limited time

"ICHI-GO-CAN®" Experience Stores "ICHI-GO-CAN®," a Japanese sake brand where you can enjoy sake from all over Japan, will open experience stores at JR Kunitachi Station and JR Musashi-Sakai Station on weekends only from Friday, November 1, 2024 to Sunday, December 22, 2024...
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[Information] Lottery sales of "SUIKYO 15 Years Old," a sweet potato shochu aged for 15 years in oak barrels, have begun.

KURAND Co., Ltd. will begin selling "SUIKYO 15 Year Old" through a lottery at our online liquor store, "Kurand," starting at 5:00 PM on Wednesday, October 23, 2024. ( ) SUIKYO 15 Year Old "SUIKYO...
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[Product Information] Ise Kado Beer's popular craft beer "NEKO NIHIKI" is now available in cans!

NEKO NIHIKI ISEKADO (Nikenjaya Mochi Kadoya Honten Co., Ltd., Ise City, Mie Prefecture) is pleased to announce the release of its popular craft beer "NEKO NIHIKI" in cans. Previously available in bottles, this product is now available in cans, thanks to its cute design and unique beer style...
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[Snacks] Heineken launches "The Boring Mode," an app that "enriches your real life," for the first time in Japan

The World's Most Boring Smartphone: "The Boring Mode" Heineken Japan released the free app "The Boring Mode" in Japan on October 23rd, which aims to distance people from smartphone addiction and promote real-life interactions. This app is...
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[Insider News] Denki Groove x West Coast Brewing / The third collaboration beer is set to be released!

The highly acclaimed collaboration, which saw its first in 2022 and second in 2023, is back in 2024! In addition to three types of craft beer, this year we will also be releasing two special beer glasses that are sure to sell out immediately. Don't miss out! Located in the hometown of two members of Denki Groove...
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The first place was decided by a wide margin to be "Edamame" (green soybeans)!

A ranking site planned and edited by CM Site, Inc. that examines "Just curious", "Ranking-o! is a ranking site that examines "50 popular snacks! What do you recommend to go with alcohol and beer? The results of the "What do you recommend that goes well with alcohol and beer? The article includes comments from the voters.
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[Mook Book] "Famous Bars of Japan," a collection of bars where locals gather from all over the country, is now on sale!

Pia MOOK "Famous Japanese Bars" On October 21st, Pia Corporation released "Famous Japanese Bars," a book compiling famous bars from all over Japan known only to locals. Once you step through the noren curtain, you'll find yourself drawn to a relaxing spot where local drinkers gather. The owner's warm and welcoming...
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[Information] Realistic reproduction of canned alcohol! Capsule toy "Buy a Box! Canned Chuhai" to be released on October 24th

"Buy the Box! Canned Chuhai" Tarin International will release the capsule toy "Buy the Box! Canned Chuhai" starting October 24th. Each toy costs 300 yen. These capsule toys are replicas of canned drinks like chuhai and beer in 1/12 scale. The capsule toys...
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[Information] X Followers Exceed 10,000: "Fukushin" T-shirt Giveaway Campaign

Fukushin, a ramen chain with a presence mainly in Tokyo and well-known for its blue sign, is holding a campaign to celebrate reaching 10,000 followers on its official X account. Fifty people who like and repost X's posts will be entered into a lottery to win a Fukushin T-shirt! Starting October 25th...
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[Taste succession] Regulars take over the flavor of "Mutsumibashi Kadoya," which closed in June

Okinawa Soba "Mutsumibashi Kadoya" The Okinawa soba restaurant "Mutsumibashi Kadoya," which was in business in Naha City for 72 years and closed in June of this year, is now being continued by "Kissa Tsubame" in Urasoe City. The owner of Kissa Tsubame was a regular customer at Kadoya, and wanted to preserve the traditional flavor, so he...
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