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The location where the old Fujiya main store used to be is now.

In October 2018, Fujiya Honten, located in the basement of Shibuya, closed. Its impressive underground standing bar was fantastic. I was so happy when it reopened in Sakurazaka last year, but five years have passed since then, and a large building has been built in the old location...
2023.10.23
Topics.Manager's tweet
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[Useful Information] Electric oven batayaki grill "Sake, small pot, grilling and me"

Thanko has released "Sake, a Small Pot, Grilling, and Me," a compact, high-power tabletop radiant heater that lets you enjoy both grilling and hot pot cooking. Electric oven batayaki grill "Sake, a Small Pot, Grilling, and Me" | [Official] Thanko Online Shop (thank...
2023.10.22
Topics.welcome news
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[Kura-kai Information] It's fun to go! The Kura-kai opening will be held this weekend

Kura-kai (brewery opening) will be held on Saturday, October 21st and Sunday, October 22nd. It's a lovely season, and kura-kai (brewery opening) season is in full swing! If your local sake brewery is holding a kura-kai, be sure to check it out! Sawanoi Sawanoi Website Date: Saturday, October 21st Address: 198-0172 Higashi...
2023.10.20
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[Useful Information] Peacock's "Home Izakaya Series" Sake Bottles and Sake Cups

Peacock's "Home Izakaya Series" won the Good Design Award last year. The "Sake Set" from the series looks perfect for the coming colder months. The tokkuri and ochoko set features a double-walled vacuum seal, which keeps both hot and cold sake at its temperature for hours and keeps it cool even when held.
2023.10.20
Topics.welcome news
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Eight-year-old sake "Nihonzakari Oak Barrel" is sold exclusively on Amazon!

Sake with a high alcohol content is stored for 8 years in North American white oak barrels, the highest grade of oak barrels used to store whiskey, brandy, and other products. The aroma of wood, reminiscent of Western-style sake, is combined with the full-bodied sweetness of sake to create a mellow...
2023.10.19
Topics.welcome news
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[Information] Sapporo Classic x Yakisoba Bento Collaboration Pack Limited Edition

The "Yakisoba Bento x Sapporo Classic Collaboration Campaign" pack will be released in limited quantities in the Hokkaido area on November 7th. Both the "Sapporo Classic" and "Maruchan Yakisoba Bento" are Hokkaido-exclusive. Purchase the eligible products and enter the lottery to win a total of 1,000...
2023.10.19
Topics.welcome news
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The new beer server "nomigo" that comes out with room temperature 350ml cans of kumquat beer.

The new commercial beer server, "nomiigo," is intended for unopened, room-temperature beer. It's targeted at fast food restaurants, ramen shops, family restaurants, and other dining establishments, but it would be fun to try it out at a corner bar. For more details, click here: ↓↓↓...
2023.10.18
Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)
campaign

[Campaign] Kyushu-born classmate duo "Iichiko" x "Umakacchan" Instagram campaign

This classmate duo was born in Kyushu in 1979. Sanwa Shurui's "Iichiko" and instant ramen "Umakacchan," both long-selling products, have teamed up in a dream collaboration! Spread the appeal of Kyushu and win amazing prizes! A total of 231 people will receive amazing prizes! ■ Enter...
2023.10.18
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[Sake-no-Tsumari] A campaign to win a pure gold shin lemon worth 2 million yen was launched!

Sapporo's Thin Lemon Sour "Thanks for the Great Response! Win 2 Million Yen Worth of Pure Gold Thin Lemon Campaign" has been running since October 16. Follow and retweet the official "X" account of Sapporo Beer to enter the campaign, and one lucky winner will win 2 million yen worth of...
2023.10.17
Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)
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Kirishima Shuzo and Tama Chan Shop jointly developed a new type of sweet potato kenpi-"Sakumaimo". New sensation sweet potato kenpi "Sakumaimo" on sale.

Tama Chan Shop, a natural food store centering on its online store, and Kirishima Sake Brewery Co., Ltd. a sake brewer in Miyakonojo, have jointly developed and started selling a new sensation sweet potato kenpi "Sakumaimo" on October 13, 2023 (Friday), "Sweet Potato Day". It tastes like plain...
2023.10.17
Topics.welcome news
campaign

[Campaign] Win a Sierra Cup in the Big Man x Captain Stag "X" campaign!

Follow the Oenon Group's official X account and repost the "# Toin Toiro Big Man x CAPTAIN STAG Collaboration Campaign" posts, which will be posted daily from Friday, October 13th, to enter the instant win campaign where you can instantly find out the results of the campaign...
2023.10.16
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[Information] Pre-orders for "Nihonsei Special Osechi" specially selected by Nihonsei buyers who are experts on delicious food.

"Nihonsei Special Osechi" was newly released on the Nihonsei Online Shop on Thursday, September 7th. This first-time attempt at selling "osechi" was made possible by the idea of a Nihonsei buyer who has traveled around the country for 10 years and handled over 500 different products. The era...
2023.10.16
Topics.welcome news
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Sake Brewery Tour] "Exploring Nada's Sake Breweries" starts today.

Hyogo Prefecture is by far the largest producer of sake in Japan. Nada no Sake Brewery Exploration 2023" will be held from October 14 (Sat.) to November 23 (Thu., national holiday) to introduce the charm of Nada's sake. The stamp rally will be held from today, Saturday, October 14 to Thursday, November 23 (national holiday), and will offer hotel accommodation coupons, sake from Nada's sake breweries, ...
2023.10.14
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[Admin's Tweet] High-end standing soba restaurant "Tasoba" closes

Is "Den Soba" in Kodenmacho going to close due to building demolition? As someone who loves stand-up soba, I'd regret it if I didn't try it before it's gone. I wonder what's the "whimsical" thing these days, where a bowl costs over 2,000 yen. I just want to know...
2023.10.13
Topics.Manager's tweet
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[Snacks to go with your drinks] Hakutsuru launches "Hakutsuru 280th Anniversary Website" to celebrate its 280th anniversary

Hakutsuru Sake Brewery, a sake brewery in Nada, Hyogo Prefecture, celebrated its 280th anniversary on October 10th. To commemorate the occasion, they have launched the "Hakutsuru 280th Anniversary Website," which provides information on Hakutsuru's history. Congratulations! Visit the Hakutsuru 280th Anniversary Website below...
2023.10.13
Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)
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[This Week's Kura-biraki] 7 Kura-biraki Events Held Nationwide This Weekend

The autumn brewery season is in full swing! Kura-kai (open brewery openings) will be held across Japan on Saturday, October 14th and Sunday, October 15th, 2023! If you're in the area, come along and enjoy some great value sake in the pleasant weather! Hakutsuru Sake Brewery Hakutsuru "Open Brewery" Date: Saturday, October 14th...
2023.10.12
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[Insider Tip] A can opener that lets you drink from any can in a mug is now on sale at Hands!

The DAVI Can Opener transforms any can of beer into a mug, and its unique mechanism allows you to easily open the lid of a can wide. By using the DAVI Can Opener, you can enjoy the original rich aroma and crisp carbonation of canned beer...
2023.10.12
Topics.welcome news
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The "must-have" item is sold out immediately! Hard to find! The highest quality potato chip, KOIKEYA "Imagane Otoko Shaku", which can only be tasted once a year!

Koikeya's "Imakane Oshaku" potato, made with the "mythical potato" Imakane Oshaku, known for its rich starch content, sweetness, fluffy texture, and smooth feel, will be on sale again this year. It comes in two classic flavors: "Light Salt" and "Nori Salt." It's not available at supermarkets or convenience stores...
2023.10.11
Topics.welcome news
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[Bar situation] Izakaya bankruptcies surge in first half of fiscal year 2023, second highest on record

In the first half of fiscal year 2023 (April-September), 81 "izakaya" (bars, beer halls, etc.) went bankrupt (an 80.0% increase from the same period last year), the second highest number of bankruptcies for a fiscal year since the same period in fiscal year 2020 (92 cases), which was the highest number ever recorded. Due to the COVID-19 pandemic, people refraining from going out and a sudden decline in customers...
2023.10.10
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[Information] "Asahi Draft Beer Maruef Yokocho" to be held in Osaka and Fukuoka

Asahi Draft Beer Maruefu Yokocho, a limited-time event where you can enjoy the mellow flavor and warm atmosphere of Asahi Draft Beer, affectionately known as "Maruefu," loved by restaurants and fans alike, will be held from November 14th to November 19th at the center of the first floor of Hankyu Osaka Umeda Station.
2023.10.10
Topics.welcome news
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