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[Collaboration Beer] ISEKADO × JR East Cross Station "YAMANOTE LAGER" released

ISEKADO (Nikenjaya Mochi Kadoya Honten Co., Ltd.) will be releasing a craft beer called "YAMANOTE LAGER" in collaboration with JR East Cross Station, exclusively at NewDays convenience stores in the Tokyo and Shizuoka areas from Tuesday, December 9, 2025. This is a 2...
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[New Product] Kikumasamune Brewery's first craft gin "BESIDE 700mL" now available

Kiku Masamune Sake Brewery Co., Ltd. will release its first craft gin, "Kiku Masamune BESIDE 700mL," on Tuesday, November 25, 2025. This authentic craft gin was developed using the techniques and knowledge cultivated in sake brewing. It features notes of juniper berry, cinnamon, and...
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[Product Information] The ninth edition of Sapporo Classic "Golden Kamuy Can" will be released!!

On January 20, 2026, Sapporo Beer will release a limited number of Golden Kamuy-themed cans of its Hokkaido-exclusive beer, Sapporo Classic. To commemorate the final chapter of the anime, the special edition features Sugimoto in gold on the 350ml can and Shiraishi in gold on the 500ml can. The Sapporo Beer...
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[New Product] Yebisu "CREATIVE BREW" 10th release "Yebisu Creative Brew JAZZY" Limited quantity available

The 10th installment of the Yebisu brand's "CREATIVE BREW" series is a limited-edition beer created in collaboration with the brand, "Yebisu Creative Brew JAZZY." The beer will be released nationwide in limited quantities on Tuesday, November 18, 2025. The beer will be available at the Ebisu Brewery in Tokyo and...
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[Product Information] Sapporo Classic "JR Hokkaido Star Train Design Can" Limited Edition Release

Sapporo Breweries Ltd., in collaboration with Hokkaido Railway Company (JR Hokkaido), will release a limited-edition regional beer, "Sapporo Classic JR Hokkaido Star Train Design Can," in limited quantities in the Hokkaido area from Tuesday, November 11, 2025. The packaging features a design of the train that will be running in 2027...
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[Limited Edition] FamilyMart Exclusive "Beer Surprise" 17th Edition! "Blissful Richness" Now Available in New Package

ファミリーマートは、サッポロビールと共同開発したファミリーマート限定の人気ビールシリーズ「ビアサプライズ」の第17弾として、「サッポロ ビアサプライズ至福のコク」を2025年11月11日(火)から全国のファミリーマート約15,800店で数...
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[Product Information] Suntory Premium Highball Yamazaki, Limited Release

Suntory will release the "Suntory Premium Highball Yamazaki (Rich Aroma and Profound Finish) 350ml Can" in limited quantities nationwide on Tuesday, December 23, 2025. Made exclusively with undiluted spirits from the Yamazaki Distillery, the 350ml can boasts a rich aroma derived from Spanish oak barrels and a rich, aged Mizuna...
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[Product Information] Returning after 3 years! "Takara Can Chu-Hi" <Lemon Rich> Released in limited quantities on Tuesday, November 11th

Takara Can Chu-hai "Lemon Rich" Takara Shuzo Co., Ltd., a pioneer of canned chu-hai since its launch in 1984, will release the popular limited-edition flavor "Lemon Rich" in several locations nationwide on Tuesday, November 11, 2025.
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[Product Information] "Killing Good Ale" exceeds annual sales target of 600,000 cases just 8 days after release!

Killing Good Ale surpassed its annual sales target of 600,000 cases just eight days after its release on October 7, 2025. In response, the company has revised its annual sales target upward to 900,000 cases, 1.5 times the initial plan. This product is designed to have a fruity taste and aroma, as well as a pleasant aftertaste...
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[New Product] "Hojichawari" now available in Takara Shochu's Ochawari series

Takara Shochu's Soft Hojicha Mix Takara Shuzo will be releasing a new autumn/winter limited edition, "Takara Shochu's Soft Hojicha Mix," nationwide on Tuesday, October 28, 2025, as part of its "Ochawari" (tea-making) series, which is becoming increasingly popular among young people. Ready-to-Drink (RTD) beverages have become increasingly popular in recent years...
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[Information] "Shirokaku Highball Can" New Release for a Limited Time

Suntory will launch the new "Shirokaku Highball Can" nationwide for a limited time starting December 2, 2025. This product inherits the characteristics of the previously sold "Shirokaku" whiskey, a light and refreshing tasting can. It has an alcohol content of 6%...
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[New Product] Canned version added to Gekkeikan "Argo" series. New sparkling version also available.

Gekkeikan Argo Gekkeikan has expanded its 5% alcohol sake brand "Argo" with two new additions: the canned "Gekkeikan Argo Sake 5.0" (180 mL can / 255 yen excluding tax) and the sparkling "Gekkeikan Argo Sparkling Sake 5.0" (250 mL bottle / 3 yen excluding tax).
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[Product Information] "THE LADDIE HIGHBALL" will be released exclusively at Lawson stores

The Laddie Highball, a canned highball made with "THE CLASSIC LADDIE," a single malt from Bruichladdich, Scotland's Islay Island, and specially brewed for Japan, will be available in 202...
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[Collaboration Sake] Hakkaisan Brewery x United Arrows "Sake Rishu UNITED ARROWS 2025BY" Released

United Arrows will release its first collaboration sake with Hakkaisan Brewery (Minamiuonuma City, Niigata Prefecture, representative brand "Hakkaisan"), "Kanshu Rishu UNITED ARROWS 2025BY," in limited quantities from October 2nd. Available in 360ml and 720ml sizes, the prices vary...
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[Product Information] Lawson to Pre-release "Hakutsuru Purupuru Muscat 240ml"

Hakutsuru Sake Brewery Co., Ltd. will pre-release "Hakutsuru Purupuru Muscat 240ml" at Lawson convenience stores nationwide on Tuesday, August 26, 2025. This product's three defining features are that it's fun to shake, cute to look at, and delicious to drink, making it a dessert-like liquid...
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[Limited Release] Suntory Launches Limited-Quantity "Juicy Brew" in the Tohoku Area and "Beer Me" in the Tokai and Hokuriku Areas

Suntory will be releasing two new products in limited quantities in select regions. "Juicy Brew" will be available in the Tohoku region (Aomori, Iwate, Miyagi, Akita, Yamagata, and Fukushima) from August 19th. Made with Galaxy hops, known for their tropical aroma, and top-fermenting yeast, it's a highly concentrated brew...
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[Raffle Sale] "Hibiki Suntory Whisky 100th Anniversary -Anniversary Blend-" Raffle Sale

HIBIKI Suntory Whisky 100th Anniversary - Anniversary Blend - A limited edition product commemorating the 100th anniversary of Suntory Whisky, "HIBIKI Suntory Whisky 100th Anniversary - Anniversary Blend -" will be sold by lottery...
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[Product Information] Takara "Shochu Highball" <Strong White Grape Cider> Limited quantity release on Tuesday, August 5th

Takara "Shochu Highball" <Strong White Grape Cider> Takara Shuzo Co., Ltd. will release "Takara "Shochu Highball" <Strong White Grape Cider>," which has been well received since its release in 2022, nationwide on Tuesday, August 5th in limited quantities. <...
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[Collaboration Can] "JoJo" Hirohiko Araki x Yebisu 2nd Edition, Original Design Can to be Released in September

Sapporo Beer will release a limited number of new Yebisu Beer cans featuring an original design by Hirohiko Araki, the author of the popular manga "JoJo's Bizarre Adventure," nationwide on Wednesday, September 17, 2025, as part of its second collaboration with Hirohiko Araki.
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[Hokkaido only] Limited quantity release of "Sapporo Classic Freshly Shipped Can"

"Sapporo Classic Freshly Shipped Cans" will be released in limited quantities in the Hokkaido area on three occasions, starting on Tuesday, July 15th. This product will be shipped from the Sapporo Beer Hokkaido Factory within three days of production. "Sapporo Classic" is a regionally limited...
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