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New Product] Takara "Shochu Highball" 5% with special pear cider, available in limited quantities.

Takara "Shochu Highball" 5% with Special Pear Cider Takara Shuzo Corporation will release "Takara "Shochu Highball" 5% with Special Pear Cider" on October 8 (Tuesday) in limited quantities nationwide. 　Takara "Shochu Highball" is a chu-hi (shochu...)

2024.09.27

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[New Product] Kinmiya Shochu 180ml bottle released

Kinmiya Shochu 180ml Kinmiya Shochu's new 180ml bottle was released on Thursday, August 8th. As a result, production of the 200ml cup type will be discontinued. Instagram miyazaki_honten

2024.08.14

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Takara "Shochu Highball" (Tateishi Uchida's grape cracker style) is now on sale in limited quantities.

TATEISHI UCHIDA's GRAPE WARI-STYLE This is the second in the series of "Meiten no Aji" under the supervision of "UCHIDA", a famous restaurant in downtown Tokyo! You can enjoy the dry taste of shochu highball! ＜The "Tateishi Uchida's Grape Highball" is a new series of shochu highballs with a dry taste like that of ...

2024.08.09

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Newly released "Hi-Sky," a refreshingly bitter new sour from Hakusuisuisya.

Hi-Ski A new, refreshingly bitter sour "Hi-Ski" has been released by Hakusuisui-sha, which is famous for its high sours with split ingredients. It is not sweet, and the whiskey aroma lasts until the last sip. It also contains a hint of lemon juice, which gives it a refreshing and...

2024.07.28

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New Products] Third Collaboration between ISEKADO and Aeon! The Past and the Future

ISEKADO "So Far" and "From Now On" The third collaboration between ISEKADO, a famous craft beer maker in Mie Prefecture, and AEON, "ISEKADO So Far" and "ISEKADO From Now On" are on sale from Thursday, July 18th. IS...

2024.07.21

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[New Product] New products will be released at Kinmiya's Miyazaki main store on August 8th

Miyazaki Honten, famous for Kinmiya Shochu, posted on their official Instagram that they will be releasing a new product on Thursday, August 8th. What is it? Maybe shochu? Maybe sake? miyazaki_honten

2024.07.19

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Takara Fermented Distilled Sour, a new market-creating chu-hi that goes well with meals, goes on sale.

Takara Fermented Distilled Sour Takara Shuzo Co., Ltd. will release "Takara Fermented Distilled Sour" ＜Clear＞＜Lemon＞＜Grape＞ nationwide on Tuesday, September 10. The canned shochu high drink market is experiencing a trend toward "lower alcohol content" and "less sweet" flavors. Some drinkers are looking for a "low...

2024.07.14

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LAWSON is now selling the meat fried rice supervised by "Merci," a representative "Wase-meshi" restaurant that suddenly closed its doors.

Founded in 1958, Merci has been satisfying the appetites of Waseda University students with its inexpensive and delicious food. Mercy", a long-established machchuka restaurant that has been serving cheap and tasty "wasemeshi" to fill the stomachs of Waseda University students, suddenly closed its doors the other day due to succession problems. The popular Machinuka restaurant, which has been a favorite of Waseda students for more than half a century, has...

2024.07.13

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[New Release] The "Sapporo Otoko Ume Sour Salty Ume" returns with an improved "salty flavor" in limited quantities

"Sapporo Otoko Ume Sour Salty Plum" "Sapporo Otoko Ume Sour Connoisseur's Salty Plum," released in limited quantities last July and a popular drink, is back on sale on Tuesday, July 9th, with even more refinement. Product Information □Product Name Sapporo Otoko Ume Sour Salty...

2024.07.11

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The popular "Lemon Sour of the Future" will be re-released! Paid tasting event will be held!

Future Lemon Sour Future Lemon Sour, which was released in limited quantities on June 11 and became a hot topic when the lid was opened, will be released in limited quantities in the Tokyo metropolitan area and nine prefectures in the Kan-shinetsu area from August 27. From June 3 to June...

2024.07.09

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[Featured Product] Cup ramen from "Merci," a representative of "Waseda" food that suddenly closed, is now on sale

Acecook "Waseda Merci Moyadai" Founded in 1958 (Showa 33), Merci, a long-established local Chinese restaurant serving cheap and delicious "Wasemeshi" (Waseda meals) that filled the stomachs of Waseda University students, suddenly closed recently due to succession issues. After serving Waseda University students for over half a century...

2024.07.04

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New Product] "Sapporo WITH BEER White Ale" to be released in limited quantities to convey the enjoyment of beer to younger consumers.

Sapporo WITH BEER White Ale Sapporo Beer has developed "Sapporo WITH BEER White Ale," a new beer designed to help young people enter the beer market and eliminate their aversion to beer, to be released nationwide in limited quantities on June 25, 2024. University...

2024.06.29

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New Product] Sake Jelly Hakutsuru "Puru Puru Peach Sake 240ml" is now on sale at Lawson.

Hakutsuru "Purupuru Peach Sake 240ml" Hakutsuru "Purupuru" series white peach 240ml, which has been popular since its release and has become a hot topic on SNS, is on sale at Lawson stores nationwide from June 11, 2024 (Tuesday). Purupuru" is "fun to shake" and "cute...

2024.06.14

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[Information] Takara's "Shochu Highball" Sunset Bar Design Can Now Available in Limited Quantity

This year marks the 10th anniversary of the BS-TBS program "Yuyake Sakaba," starring actor Kitaro and TV personality Tomu Muto! A limited edition design can is now available, allowing you to experience the atmosphere of a pub at home! Takara Shuzo Co., Ltd. has released the "Takara Shochu Highball" Yuyake Sakaba design can...

2024.05.25

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[Limited Quantity] Iwashita's New Ginger and Takara's "Shochu Highball" collaboration! Due to popular demand, it's back again this year!

Takara Shuzo Co., Ltd. will release "Takara Shochu Highball" <Iwashita's New Ginger®>" in limited quantities nationwide on Tuesday, June 4th. Takara Shochu Highball was first released in the late 1940s, and is said to be the origin of the word "chuhai" (chuhai).

2024.05.18

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[45th anniversary of release] "iichiko" releases special highball can "iichiko SPECIAL HIGHBALL"!

iichiko SPECIAL HIGHBALL Sanwa Shurui Co., Ltd. (Head office: Usa City, Oita Prefecture; President: Kazunori Nishi) has announced the release of a canned RTD (Ready To Drink) shochu highball, "iichiko SPECIAL HIGHBALL."

2024.05.16

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[Product Information] Takara "Shochu Highball" <Yamaguchi Summer Mandarin Orange Mix> Limited Quantity Release

Takara Shuzo Co., Ltd. will release a limited edition of "Takara Shochu Highball" <with Yamaguchi Summer Mandarins>" nationwide on Tuesday, May 14th. Japanese citrus fruits are a perfect match for the dry taste of Takara Shochu Highball, and the Japanese citrus series...

2024.05.10

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[Product Information] Takara "Shochu Highball" <Strong Cider Mix> Limited Quantity Release

"Shochu Highball" <Strong Cider Mix> Zero sugar, zero purines, zero sweeteners! This popular flavor from the brand's strongest carbonated series is back this year! Takara's "Shochu Highball" <Strong Cider Mix>" went on sale nationwide in limited quantities on Tuesday, April 23rd...

2024.04.25

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New Products] Happoshu or Sour? Sour? Kinmugi Sour" to be released in Hokkaido area for a limited time only.

Kinmugi Sour: Suntory will release Kinmugi Sour, a beer with a "sour" taste made possible by beer brewing technology, in the Hokkaido area on April 16 (Tuesday) for a limited time only. The taste blends the gentle umami of barley with the refreshing aroma of citrus fruits. The "Kinmugi Sour" experience...

2024.04.09

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Sake-no-Tsukkomi] New 10,000-yen bill character! Sapporo Draft Beer Black Label "Shibusawa Eiichi Can" released in limited quantities.

Commemorating that Eiichi Shibusawa, who has a close relationship with Sapporo Beer, will be the face of the new 10,000 yen bill, Sapporo Draft Beer Black Label "Eiichi Shibusawa Can" will go on sale on April 9 in limited quantities in Tokyo and eight prefectures including Saitama Prefecture, where Eiichi Shibusawa was born. Eiichi Shibusawa is the founder of the current Sapporo...

2024.04.08

Topics.Product Informationconversation to liven up a cup of sake (esp. in the context of a tea ceremony)

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