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Campaign] The birthplace of potato shochu! Campaign for the 55th anniversary of Oguchi Shuzo in Isa!

Oguchi Shuzo, which was founded in 1970, is celebrating its 55th anniversary this year. To commemorate this milestone and to express our gratitude to all of you for your continued patronage, we are holding the Oguchi Shuzo 55th Anniversary Campaign, where a total of 2,000 people will win prizes! Campaign...

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Blog/syupo] Shimbashi "Tachigui Wada Sushi" - Standing sushi in a businessman's town is excellent in terms of cost performance! No corners have been cut on inexpensive ingredients!

In Shinbashi, a fierce battleground for popular sushi, where chain standing sushi restaurants have also entered the market, there is a restaurant that has been a favorite for more than a quarter of a century. The reason for its longevity is that it offers an authentic taste that exceeds its price, which satisfies the strictly cost-conscious Shinbashi salarymen. Click here for more information.

[Useful Information] Suntory's official LINE account "Adult Suntory" has been renewed

Suntory has revamped its official LINE account, "Adult Suntory," on March 31st. The revamped account aims to be more approachable by using "Uncle," the Torys Whisky character that has been popular since 1958, as the messenger.

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[A must-see for horse racing fans] Northern Horse Park x Akkeshi Whisky Limited Edition Famous Horse Design Bottle Released!

Akkeshi Whisky x Northern Horse Park Original Label Bottle Northern Horse Park, where visitors can enjoy interacting with horses in the Hokkaido wilderness, is collaborating with Akkeshi Whisky to release a limited edition bottle with an original label honoring the famous horses.

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[Pre-release] First time in Japan! Mellow craft beer from New Zealand's MOUNT BREWING is available at Natural Lawson

MOUNT BREWING Two types of craft beer from the New Zealand brand MOUNT BREWING, with their rich aromas and pleasant flavors, will be available at Natural Lawson stores from Tuesday, March 25, 2025...

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[Snacks to go with sake] Applications for "2025 Mrs. SAKE" are now open again this year!

Miss SAKE, a general incorporated association, is now accepting applications for the "2025 Mrs. SAKE" award. Launched in 2013, Miss SAKE selects an ambassador to promote the appeal of sake and Japanese culture both domestically and internationally. With support from the Ministry of Foreign Affairs and the Ministry of Agriculture, Forestry and Fisheries, Miss SAKE has been selected from around the world...

Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)

[Information] Hakusuisha, the brewer of High Sour, will be opening a stall at the Musashi-Koyama Bamboo Shoot Festival

Bamboo Shoot Festival 2025! Local company Hakusui-sha will be setting up a booth at the "Bamboo Shoot Festival 2025," which will be held on Sunday, April 13th at the rotary in front of Musashi-Koyama Station! In addition to serving High Sour drinks, they will also be selling glasses and T-shirts. Enjoy spring with bamboo shoot soup and High Sour!

[Closed] Bungoya, a popular standing bar in Oimachi, is closed.

Oimachi "Bungoya" Bungoya, a popular standing bar in Oimachi, a fierce battleground of bars, closed on March 20 (Thursday, national holiday). Thank you for your long service. @zoo43z MAP Bungoya (Bungoya) 140-0011 Higashi...

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Blog/Paricco] "Standing Drinking Saloon Momoya" in Koenji, where the self-serve system of buying alcohol from a vending machine is fun.

Standing bar Momoya is located so close to Koenji station that you can already see it on your right when you exit the south exit of Koenji station. When I had a drink with a friend the other day, he told me that "you can pour your own drink from a vending machine here, and it's a lot of fun!

[Insider Tip] "Amahagan Whiskey Highball Can" will be available at convenience stores from Tuesday, April 8th!

Amahagan Whisky Highball Nagahama Distillery, Japan's smallest whiskey distillery operated by Nagahama Roman Beer Co., Ltd., will release its first canned highball, Amahagan Whisky Highball Can 350ml, at select convenience stores from April 8, 2025...

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Summary of Store Closings: It's not too late! Great restaurants that are closing this month

Famous Restaurants Closing Soon Unfortunately, there are some famous restaurants closing this month across the country. Be prepared to wait in line, but why not go and burn the taste and atmosphere of a famous restaurant for the last time? Umeda "Kame Sushi" A long-established sushi restaurant established in 1954 (Showa 29) in Sonezaki, Umeda, Osaka....

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What is Akachoin Izakaya? A bar guide explains its roots, how to enjoy it, and its charms that go beyond taste and cosiness!

Akachōchin izakayas" have become a favorite haunt of sake lovers throughout Japan. Nayu Shiomi, a "bar guide" who has covered more than 10,000 taverns in total, is one of the many lovers of traditional akachōchin izakaya. We asked Ms. Shiomi, who knows a lot about red-lantern izakayas nationwide, about their charms and how to enjoy them...

Event Information] Sake, Whiskey, Wine, Shochu and Beer! The 2nd "Sake Expo" will be held at Abeno Harukas Kintetsu Main Store

The 2nd "Sake Expo" will be held at Abeno Harukas Kintetsu Main Store from Wednesday, March 26th to Tuesday, April 1st. This event, which evolves the "sake tour," will feature approximately 50 booths and 400 brands of sake, wine, whiskey, beer, and more. The popular...

[Closed] Tomakomai's long-established yakitori restaurant "Toriichi" will close at the end of this month

Tomakomai's "Toriichi" opened in 1972 (Showa 47). On Saturday, March 29th, Tomakomai's "Toriichi" will close its doors after half a century of business. The food truck will continue to operate. yakitori_toriichi Thank you for your hard work over the years...

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New Product] Takara "Shochu Highball" with Oita kabosu (citrus fruit from Oita Prefecture) to go on sale in limited quantities.

Takara Shochu Highball with Oita Kabosu Takara Shochu Highball with Oita Kabosu will go on sale nationwide on March 25 (Tuesday) in limited quantities. 　Takara "Shochu Highball" is said to be the origin of the word "chu-hi" (shochu highball)...

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Ranking] "Shochu" Return Ratio Ranking of "Shochu" to be Received by Furusato Taxpayers - February 2025 Edition.

This is a ranking of the return rate and amount per 10,000 yen donation amount of shochu you can get from the 2025 hometown tax return. You can narrow down your search by type and donation amount, so please use this page to find the most economical return gift. Furusato

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YouTube] 10 Highball Bars in Downtown Tokyo | Selected Long-established Famous Bars in Joto Area with the Original Shochu High on Their Signboards

The east side of Tokyo is where many good old bars still remain. In this area, the unique, candy-colored, extract-infused chu-hi, known as the Shitamachi highball (shochu highball), or "ball," has long been drunk. The reason for this is a longing for Western liquors and an ingenious way to drink the continuously distilled shochu that was still in the process of development...

Final Fantasy XIV" & Nagahama Distillery Collaboration Whiskey Vol. 2

Nagahama Distillery, the smallest whiskey distillery in Japan operated by Nagahama Romantic Beer Co.

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[Fuji Rock] A special night of "Iichiko" and Fuji Rock! FUJI ROCK NIGHTS in Osaka!

SMASH go round FUJI ROCK NIGHTS @ Shinsaibashi Parco supported by Iichiko A pre-event "FUJI ROCK NIGHTS" will be held in Osaka in preparation for FUJI ROCK FESTIVAL '25...

[Closed] Shin-Sapporo "Torikyu" closes due to earthquake-resistance construction work under the JR overpass

Shin-Sapporo "Torikyu" The "Torikyu" restaurant located under the JR Shin-Sapporo Station overpass will be closing on Saturday, March 29th due to earthquake-resistance construction work under the overpass. The restaurant is currently looking for a new location. Torikyu MAP Charcoal Grill Torikyu Sapporo Branch 〒004...

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