Hakusuisha (name of a publisher)

Hakusuisha, known for its catchphrase "If you're going to mix it, go for High Sour♪," is running the "1st High Sour Non-Alcoholic Senryu" social media campaign. Participants will receive a digital card featuring a collaboration between Princess Nyanko and High Sour, and winners will receive prizes like beautiful butt playing cards and a 1-liter bottle of the product! Example: More details...

At the cultural festival of Tokyo University of Science (formerly the Tokyo Institute of Technology, among others) in Ookayama, Meguro Ward, high sour P boxes (plastic beverage containers) from local company Hakusuisha were cleverly used to set up the venue for the "Girigiri Shokudo" (Extraneous Dining Hall), a cafeteria themed around food waste.

Pre-orders are now open for the 2026 edition of Hakusuisha's popular original calendar. A favorite among drinkers and izakayas, this classic beautiful butt calendar is a must-have! Enjoy a High Sour while gazing at it for a fun and stimulating home drinking experience! Purchase (pre-order) here (11...

High Sour Goods! Hakusui-sha, the company famous for High Sour, has started selling High Sour goods at its headquarters in Musashi-Koyama! In addition to the familiar tumblers and calendars, they also have desk accessories like smartphone stands and ballpoint pens. A little something stylish...

Starting in February, Hakusuisha's flagship product, "High Sour," will be joined by a new addition: "Matchare," a refreshing lemon and matcha drink. If you see it at an izakaya, you'll want to give it a try! Instagram hisour8138

The logo on the returnable bottles of Hakusuisha's flagship product, "High Sour," will be changing from the familiar blue to the company's corporate color, red. But it doesn't look out of place, right? That's because the glass and merchandise use the red logo. ♪ For the time being...

Beautiful Buttocks Calendar 2025 - Vibrant and beautiful butts bursting like the carbonation of a high sour! The calendar features models who are proud of their beautiful butts and who have trained their butts to perfection! The beautiful form is something to admire! High Sour's "Beautiful Buttocks Calendar 2025," a hot topic every year, is now on sale. It consists of 13 sheets, each with a cover and a month...

"Wagahai Cap" As we previously announced, the cap featuring Hakusuisha's iconic "High Sour" is being released by NMBE® PRODUCT. It's now available on the Hakusuisha website! Available in navy or black! Stock is limited, so if you're a High Sour fan, hurry up!

NMBE® PRODUCT will be releasing a cap featuring Hakusuisha's iconic "High Sour" drink. It's the same shape as the cap worn by Tateishi's famous bar "Uchida," and comes in two colors: navy and black. We're excited! X @NMBE_SH...

High Sour Miniature Charm A miniature charm of High Sour, a drink that has been loved for many years at bars and at home, and is familiar to many as the catchphrase "If you want to drink alcohol, drink High Sour♪"! Gashapon

Hi-Ski A new, refreshingly bitter sour "Hi-Ski" has been released by Hakusuisui-sha, which is famous for its high sours with split ingredients. It is not sweet, and the whiskey aroma lasts until the last sip. It also contains a hint of lemon juice, which gives it a refreshing and...

Hakusuisuisya, the pride of Musashikoyama, a Tokyo-based carbonated soda maker, is planning to introduce a new flavor from its "Hi-Sour" line, which has been available in a variety of flavors since the birth of Hi-Sour Lemon in 1980, including Ume, Grapefruit, Hippy, and more recently Sunchee....

Hakuusuisha's Tokyo-bottled carbonated soda brand "High Sour" has released its beautiful buttocks calendar again this year. The popular series features a butt that pops just like the carbonated soda in Hi-Sour! The popular series features a different buttock every month. The "Beautiful Buttocks Goods Club," formed by third-generation president Hideko Tanaka and female employees, has been working on the calendar with all its might...