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Manga] A shut-in girl meets beer making! New Serial in Young Gungang "Ogre Craft

Auger Craft," the story of a reclusive girl's encounter with beer brewing in Akita, has started in Young Gungans. The main character, Himeko, who never drank alcohol, moves to Akita after her parents divorce. There, one woman, Nodoka, brews craft beer in an old house...

2025.05.05

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Limited quantities of highball cans made in collaboration with "Yago Distillery" and "Whiskipedia" are now on sale.

Hinomaru Highball Whiskipedia LIMITED EDITION Jointly developed by Kiuchi Shuzo and BS Fuji's program "Whiskipedia," Hinomaru Highball Whiskipedia LIMITED EDITION, a craft highball with a limited quantity, is now available...

2025.05.04

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Chibimaruko-chan and Hatsukame Jozo collaboration sake "Father Hiroshi" is open for reservation now.

Sake "Hiroshi Father" As a new product of "Chibi Maruko-chan," we are pleased to announce the release of "Junmai Ginjo Hiroshi Father Vintage 2025," a sake made in collaboration with Hatsugame Jyozo Co. The product is a cross between traditional products and anime/games originating in Japan, and...

2025.05.03

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Tori Aristocrat No. 1, Shuntoku branch will reopen on May 1 for a limited time!

Yakitori chain Tori Aristocrat will celebrate its 40th anniversary by reviving and opening its first restaurant, Shuntoku Store, in Higashi-Osaka City for a limited time from May 1 to October 31, 2025. This was triggered by a social networking post by Tadayoshi Okura of SUPER EIGHT, the eldest son of the founder, Tadashi Okura, and this...

2025.05.03

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Campaign】You can apply for the "Hitoshika Ethical Campaign" by taking ethical actions in your daily life! Ichinokura "Hitoshika Ethical Campaign" is now underway.

Hitoshika Ethical Campaign by Ichinokura in Miyagi Prefecture will be held on X (formerly Twitter) and Instagram from May 1 to 25, 2025. Hitoshika" is an organic rice called "fuyu-mizu-tambo rice Sasanishiki" that is produced in an environmentally friendly way using...

2025.05.02

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Kleiner" LINE Stamp, a German-born alcoholic beverage, is now available!

LINE Stamp "Kleiner vol.1" From April 24, 2025, the official LINE stamp "Kleiner vol.1" of the popular German liqueur "Kleiner Feigling" has been on sale. ...

2025.05.01

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Nishinari "Yamaki" has been closed for a long time, but a sign on the storefront reveals that it is closed.

A notice has been posted on the storefront of Yamaki, a popular hormone restaurant in Nishinari-ku, Osaka City, which has had its shutters closed since August 2023. A great place for a standing drink where you can enjoy delicious hormone and kimo at a reasonable price....

2025.05.01

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The world's first menma dedicated to wine "Menma that goes well with wine" is now on sale in limited quantities online.

Menma that goes well with wine Menma-Ya Daimon, the first company to sell "Seasoned Menma" in Japan, will release "Menma that goes well with wine" on April 15, 2025 (Tuesday). Menma that goes well with wine 200g Menma Seasoned Seasoned Menma Seasoned Menma Seasoned Menma Seasoned Menma Seasoned Menma Seasoned Menma Seasoned Menma Seasoned Menma

2025.04.28

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Fire] Fire at "Kokatsu" hormone-yaki restaurant in a building over 80 years old｜Yamato City

Hormone Yakiniku Kokatsu A fire broke out at around 8:30 p.m. on April 27 at Hormone Kokatsu, which was operating in an over 80-year-old building near Yamato Station in Yamato, Kanagawa Prefecture. Around 8:30 p.m. on April 27, "flames are rising," "the second floor is on fire and glass is broken...

2025.04.28

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Oyama Highball" won Gold at the World Premix Awards 2025!

Matsui Sake Brewing Company (Kurayoshi Distillery)'s "Daisen Highball" won a gold medal at the World Premix Awards 2025 held in the UK, despite being a first-time entrant. This is a great accomplishment following the ISC 2024 less than a year after its release, and it is the first time that a Japanese...

2025.04.27

Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)

The second batch of "Ebisu x UNIQLO Ebisu Store" collaboration goods goes on sale today at UNIQLO Ebisu and Harajuku stores!

YEBISU BREWERY TOKYO, Sapporo Beer's Yebisu brand experience base, celebrates its first anniversary by collaborating with UNIQLO Ebisu again this year. The limited-edition goods will be ...

2025.04.26

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35th Anniversary] Liquor Mountain celebrates its 35th anniversary!

35th Anniversary Grand Thanksgiving Sale Liquor Mountain Corporation, which operates a chain of 194 liquor specialty stores nationwide, will hold a "35th Anniversary Grand Thanksgiving Sale" for six days from April 24 (Thursday) through 29 (Tuesday, national holiday) at all stores except some late-night stores and others. ...

2025.04.26

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Sake no Tsumami Hanashi] Strengthening support system for overseas expansion! New business model "Memories Yokocho" opened in Ho Chi Minh City!

2025.04.25

Topics.conversation to liven up a cup of sake (esp. in the context of a tea ceremony)

New Product] Chubu Aeon Limited ISEKADO x Shimizu Seizaburo Shoten collaboration beer "Ginjo Rosé IPA Saku" goes on sale April 26th.

Ginjo Rosé IPA Saku ISEKADO (Ise City) and Shimizu Seizaburo Shoten "Saku" collaborated to create "Ginjo Rosé IPA Saku", a new challenge for Sake Yeast Beer using Japanese sake yeast. The gorgeous aroma produced by the ginjo yeast "BMK3" is combined with raspberry and b...

2025.04.25

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Expo] Suntory develops "World KANPAI Beer," a beer with customer participation through the Osaka/Kansai Expo.

World KANPAI Beer Suntory is developing World KANPAI Beer, a participatory product development program for the Osaka-Kansai Expo. The base beer is now on sale at the venue in order to complete the beer incorporating feedback from Expo visitors. 4...

2025.04.24

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Sake commemorating the 100th anniversary of Kyoto Racecourse! Limited to 1,000 bottles of "Meiba no Shizuku" on sale!

Limited to 1,000 bottles of "Meiba no Shizuku," a premium blended sake with serial numbers, commemorating the 100th anniversary of JRA's Kyoto Racecourse. Jointly developed by three long-established Kyoto sake breweries, this sake expresses the 100th anniversary theme of "running to anywhere. Spring fu...

2025.04.24

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Akimoto-ya Sakuradai Branch Revamps Menu to Improve Service

Akimoto-ya Sakuradai is preparing for a renewal. The main goals of the renewal are to review the menu structure and reassign staff. While there will be no changes to the interior due to budget constraints, the restaurant plans to focus on improving the quality of food and service....

2025.04.23

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SUS MASU" stainless steel Masu born in Tsubame-Sanjo, Japan.

SUS MASU SUS MASU is a stainless steel Masu made by M.T. Trimatsu, born in Tsubame-Sanjo area, Niigata Prefecture, which is famous for metalworking. It is more hygienic and easier to clean than wooden ones and can be used semi-permanently. It is just the right size for drinking sake...

2025.04.23

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Expo] "Hakutsuru THE Daiginjo CLEAR" was transformed into the Myakmyak design in limited quantities!

Hakutsuru THE Daiginjo CLEAR "Hakutsuru THE Daiginjo CLEAR 180ml" will go on sale nationwide on Friday, April 25, 2025, in a limited quantity design. In the limited design, the "DAIGINJO" logo will be replaced by a myakmyak...

2025.04.23

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Orion POP UP SHOP" at Sanei Urasoe West Coast PARCO CITY

Orion POP UP SHOP Original T-shirts, towels, and sundries commemorating the "Orion POP UP SHOP" at Sanei Urasoe Nishi-Kaigan PARCO CITY will be available from April 18, 2025 (Fri.) at 10...

2025.04.21

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