welcome news

BS-TBS will broadcast a special program titled "A New Era for Sake That the World is Paying Attention to: SAKE COMPETITION 2025" on Sunday, October 5th from 11:00 to 11:30 PM. This program will cover the SAKE COMPETITION 2025 held on June 10th...

The Nikka Limited Blended Whisky will be released on Wednesday, November 5th. A total of 8,000 bottles will be released, with 4,000 bottles for the Japanese market and 4,000 for overseas markets. The blend was created by both the new and former chief blenders (Yumi Ozaki and Junji Iseki), and the raw spirits used...

The 12th "Tokyo Detention House Correctional Exhibition 2025" will be held on Saturday, September 27th from 9:30 AM to 3:00 PM at the Tokyo Detention House in Kosuge, Katsushika Ward, Tokyo. The normally off-limits interior of the detention house will be open to the public, showcasing furniture and shoes made by inmates, as well as Hakodate Juvenile Prison's "Marugoku" fabric series...

Tatsunoko Productions Co., Ltd. will release "8 BEER," a craft beer inspired by "The Adventures of Hutch the Orphan." Made with honey from Mitaka, Tokyo, it has an alcohol content of 4.0%. With a subtle hop aroma and gentle flavor, it's reminiscent of childhood...

Introducing the new "Ponomi DX," a drink-at-home beverage that's even more enjoyable. Released by iPlanet Tohoku, this electric dispenser accommodates over 1,000 types of bottles, including wine, sake, and whiskey. The digital touch panel lets you set the pour amount from 1 ml to 999 ml.

Bikkuriman stickers first appeared in 1985 and caused a huge boom among elementary school students, selling 400 million stickers a year at their peak. Now, in collaboration with six regional alcoholic beverage manufacturers across Japan, Bikkuriman stickers are being launched as a "JAPA..." campaign aimed at a generation nostalgic for their childhood.

The "Supreme Sake SAKE COMPETITION Official Catalog 2025-2026" is now on sale. This catalog provides detailed information on 118 award-winning sakes carefully selected from across Japan, along with basic data, a taste chart, and recommended drinking temperatures...

"Appearance! Ad Street Heaven," a must-watch show for bar lovers, is celebrating its 30th anniversary! A collaboration T-shirt with "TANGTANG," a band known for their unique typographic designs and collaborations with numerous musicians, has been released.

JAL is promoting an initiative to foster connections with local communities through round-trip travel, with the aim of allowing passengers to experience the appeal of "Japanese Craft Whisky" produced at craft distilleries across Japan. As the 10th step in this initiative, JAL will be introducing a new in-flight experience on international flights from September 1, 2025.